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Total Spend
$1.1M
7mo total
Revenue
$6.4M
7mo total
Conversions
65.5K
7mo total
Avg ROAS
5.7x
portfolio
100%
Total
Campaign #7 exceeding budget by 23%
The Holiday Promo campaign has exceeded its allocated budget of $10,000 by $2,300. Immediate action is recommended to avoid overspend.
Email open rates dropped 15% this week
Weekly email campaigns are seeing a significant decline in open rates, dropping from 24% to 20.4%. This may indicate audience fatigue or deliverability issues.
LinkedIn ads showing 4.2x ROI improvement
LinkedIn advertising campaigns have achieved a 4.2x return on investment, significantly outperforming the platform benchmark of 2.1x.
Organic traffic up 31% after blog launch
The new content marketing initiative has driven a 31% increase in organic traffic over the past 30 days, with significant growth in long-tail keyword rankings.